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Aims of Snowdonia-Active:

1. To support and develop the outdoor sector in Gwynedd, Anglesey and rural Conwy.

2. To represent and safeguard the interests of the outdoor sector and its users within the region.

3. To promote awareness and understanding between visitors, local businesses and the wider community.

4. To develop and manage innovative, sustainable projects and to identify unused potential.

5. To educate and inform institutions and organisations influencing the sector.

6. To support and develop economic, environmental and social sustainability.