Marketing & Promotion
The groundbreaking Snowdonia-Active website was a first of its kind in North West Wales. The outdoor sector in this corner of Wales had for many years been dismissed as disparate, fragmented, intangible. snowdonia-active.com for the first time created a focus and has clearly demonstrated the scale of outdoor adventurous activities in the region, thus it paved the way for a number of the projects that we have delivered.
Branding north Wales
Acting as a key stakeholder in the process of rebranding north Wales, Snowdonia-Active has contributed expertise to the development of new brand which promotes north Wales as the destination for outdoor activities in the UK.
Snowdonia-Active is currently working on a Visit Wales, digital tourism business framework project creating a digital community for north Wales, offering a platform for the Heart of Adventure brand.